This cross-case study unveils the managerial communication gap among principals in their assigned schools. This study explores what are the managerial practices of principals which are organized in each management. Eight (8) principals served as the key informants: four (4) novice principals who rendered not more than 3 years as principals and four (4) experienced principals with more than 5 years in handling a school. Eight (8) teachers served as the participants for at least two years. This cross-case study revealed managerial communication practices of novice and experienced principals in Panabo City Division. There are five (5) managerial communication practices surfaced that are employed in: (a) planning, (b) organizing, (c) instructing, (d) coordinating, (e) controlling. However, the cluster themes under each emerging themes vary in the outlook of a novice and experienced principals. It implies that managerial communication can be a great help for principals who are struggling in terms of handling communication management which can be contribute the success of their leadership.

managerial communication

management functions

cross-case study