This study is aimed at identifying and analyzing the metaphor and providing the concept of metaphor along with the context in a book. The data of this study were taken from a book written by Mark Manson entitled “The Subtle Art of Not Giving a F*ck: A Counterintuitive Approach to Living a Good Life”. In a study, the method and technique of collecting data are necessary to be presented to obtain proper data. The data in this study was collected using the documentation method and supported by the note-taking technique. The data were collected through several processes. First, read the source text in this case the book to find the metaphors. Second, sorted metaphorical and non-metaphorical expressions that were found using the theory proposed by Newmark (1988). The descriptive method was applied to identify and analyze the types of metaphors. Since this study applied the qualitative descriptive method, the technique of data analysis was presented using descriptive sentences. According to Creswell (2018), Qualitative data are presented through thick descriptions, participant quotes, and vignettes that illustrate the themes and patterns that emerged from the data. Firstly, the metaphors were shown. Next, the context of the metaphor was described to get more understanding of the meaning of the book. Finally, analyze the types of metaphors using the theory proposed by Newmark (1988). As a result, five out of six types of metaphors were discovered in this book, namely: dead metaphors, cliché metaphors, stock or standard metaphors, recent metaphors, and original metaphors. In conclusion, the metaphors play an important role in making the book more attractive to read and help the readers imagine the story and the circumstances, based on what the author has illustrated.   

Higher Education