The adoption of mobile banking is now low in the country, making it critical to understand consumer perceptions and behaviors toward it. This study utilized a descriptive and causal research design to investigate the respondents perceptions of technology and non-technology-based determinants of mobile banking. The study also looked into the behavior of the respondents towards mobile banking usage and comfort using Artificial Intelligence (AI) mobile banking services. It also determined if technology and non-technology-based determinants significantly affect mobile banking usage and comfort using AI mobile banking services. Through purposive sampling, 150 mobile banking application users in Lipa City, Batangas, were chosen as the respondents. The data gathered were analyzed using simple percentage, mean and composite mean, and multiple linear regression. The studys results indicated that technology-based determinants positively and significantly affect mobile banking usage and comfort using AI mobile banking services. The study also found that the respondents often and will likely continue using mobile banking mainly due to its relative advantage. However, their high comfort level with mobile banking has yet to extend to AI mobile banking services.

Mobile Banking Adoption

Digital Financial Services

Financial Inclusion

Artificial Intelligence Mobile Banking Services

Mobile Banking